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Article: The KiraGrace Difference

The KiraGrace Difference

The KiraGrace Difference


The KiraGrace Difference

KiraGrace began in 2012 and it has grown from what was just a dream into a blossoming community. Over the last five years, we have witnessed activewear boom into the latest fashion craze. With so many brands out there, why choose to shop KiraGrace? What makes us different?

What sets KiraGrace apart is our mission to empower women. This heartfelt conviction is the underlying current in all that we do –


Our mission from the very beginning has been to celebrate and empower women through the products we design. We have been hard at work to create partnerships and opportunities that champion women and support them wherever they are in life. 


KiraGrace is entirely female owned and operated. We are a tight-knit team that supports each other. We don't believe a woman should be limited to being successful in only one sphere of life. We believe that a different rhythm exists, one that allows us to be successful in our work, our finances, our homes, and our families. We love that KiraGrace provides us the freedom and flexibility we crave in life, and we are eager to share that with other women through exciting new opportunities this year.


We've devoted ourselves to perfecting the art of fit and fashion, so that when you slip into KiraGrace, it feels like magic every time. We are obsessed with fashion and love bringing the latest runway-inspired styles to your activewear closet. Designed for women by women, our goal is to make women feel beautiful and taken care of in our gear. We ensure high quality, premium, luxurious fabrics, so that you can rely on getting a lot of life out of your KiraGrace wear. Women can feel proud to wear the KiraGrace logo because all of our products are made in the USA of imported fabrics in support of fair wages and our country.


The KiraGrace logo is a lotus flower with an infinity symbol. The lotus flower is a Hindu and Buddhist symbol for non-attachment, purification and renewal. It’s an incredible flower, in the sense that it is rooted in the mud, and the stem pushes through the water to reach the light of the sun and to blossom. Through the strength of the stem, the lotus flower sits above the surface. The lotus with infinity represents endless and limitless renewal. Our symbol represents our own journeys as women, as we are constantly raising ourselves up from life’s challenges and finding newer, brighter paths… we are always opening toward the light.

The KiraGrace Difference


We believe that there is a different way to do business. We are building a company within the community that encompasses giving and nurturing as a primary value and responsibility. Our core values are integrity, compassion, and community. We promise to hold true to our intentions of supporting and empowering women in all that we do and strive to build a more compassionate world for us all. You can check out our partnerships and service projects here: Giving Back



If you enjoyed this blog, check out our others like: "Giving Back: Time, Talents, & Treasures, "Empowering Women Series: Sianna Sherman," "Empowering Women Series: Octavia Raheem," “Empowering Women Series: Christina Sell", and "The Art of Aging Gracefully: Issue 2."